Whether a beginner or a seasoned professional, Serpstat is a powerful and efficient SEO tool that helps you analyze backlinks, market intelligence, and competition. The best part is that it’s affordable. In addition, the program has an intuitive interface that makes it easy to use. Several features include the ability to filter by domains, target keywords, and more.

Key features

Founded in the year 2013, Serpstat is an all-in-one search platform for SEO professionals. The tool features keyword research, competitive analysis, backlink analysis, and rank tracking.

The tool has over 250,000 active users worldwide. It also provides free training and onboarding help to all users. In addition, its live training sessions are available via Skype. Users can also contact Serpstat’s customer support during office hours.

Serpstat’s core features include keyword research, backlink analysis, rank tracking, and site auditing. These tools allow users to perform SEO and PPC campaigns. Serpstat also offers an enterprise plan for up to seven members.

Serpstat users can create custom reports to meet client requirements. The tool also provides a dedicated virtual assistant. Users can also automate the reporting process.

The tool’s backlink analysis module allows users to check if site errors affect its visibility in search engines. It also shows domain link profiles. It also includes a disavow tool that can help remove malicious links.

Serpstat’s site audit module reveals missing title descriptions and meta tags. It also measures the loading speed of the site. It suggests improvements to image optimization and JavaScript & CSS. It also shows links that have recently been added.

Serpstat’s keyword research tool shows you the relevant keywords you are missing. It also shows the top competing websites for the keywords. The tool also shows each keyword’s number of Facebook shares and paid search results. It also provides search suggestions based on Google autocomplete.

The tool offers a 7-day free trial. Then, if you like the tool, you can sign up for a monthly plan. Then, depending on your requirements, you can choose a plan from four options: free, paid, lite, and enterprise.

Backlink analysis

Serpstat is a cloud-based SEO analysis platform that provides marketers with various features. These tools include rank tracking, keyword research, and backlink analysis. These features are useful for marketers and professional marketing firms looking to make the most of their online efforts.

Serpstat’s domain rank features provide users with a complete view of a website’s link profile. These statistics include total referring domains, external domains, link anchor text, and link attributes. These metrics can help marketers determine whether or not a site’s links are active, lost, or inactive.

Serpstat’s Backlink Analysis module monitors the anchor texts of links. This feature helps marketers identify high-quality link donors. Marketers can use this feature to discover new content ideas, decide where to invest their budget, and optimize content for better organic keywords.

Serpstat’s backlink analysis module features easily-digestible graphs and statistics. Users can easily determine the distribution of backlinks by type, anchor text, and domain. This feature can help marketers understand the link profile of any target site.

Serpstat’s keyword research tool allows marketers to see the most common keywords related to a site’s domain. The tool also provides users with a comprehensive search suggestions database. In addition, this tool also shows users the top 100 Google results for organic searches.

The top pages report gives users an overview of pages on a website that have the most backlinks. It also shows users the top backlinks for a specific keyword. This feature helps marketers determine which pages on their site receive the most organic traffic.

Serpstat’s ranking tracking feature allows marketers to monitor the search engine ranking of their top organic keywords. This feature also allows marketers to determine whether or not a site’s rankings have increased. The tool also shows users the estimated cost-per-click of a specific keyword. This feature is especially useful for marketers who are managing pay-per-click campaigns.

SEO analysis tools

Serpstat is a search engine optimization and PPC analysis tool developed by Oleg Salamaha in 2013. Designed for professionals, it helps them analyze search engine ranking under various categories. It also helps them determine the best SEO strategy for their website.

One of its features is the keyword research tool. It helps locate the best and long tail keywords for your site. It also provides a list of organic keywords. Moreover, it helps in determining the cost per click.

Another feature is the site audit. It helps in determining the most popular pages and search suggestions. Moreover, it also helps in identifying the areas where you can improve your website’s performance.

Serpstat also offers an analysis of backlinks. It shows the number of backlinks to your site and the number of sites linking to your domain. It also includes backlinks from malicious websites. It also provides information on the types of backlinks that you can use.

The keyword research tool on the Serpstat website helps you find the best keywords for your website. It also provides a list of common keywords, common phrases, and long tail keywords. It also shows the cost per click and the number of search results you can expect. Finally, it also shows the keyword difficulty metric.

Serpstat’s keyword research tool also comes with a Chrome extension. This extension can help you find the keywords with the lowest search volume.

Serpstat also provides a list of top organic keywords. The tool also helps analyze backlinks, HTTP/HTTPS issues, flash elements, and external links on your website. It can also be used to monitor your competitors’ websites.

Competitor analysis

Whether you’re a startup looking to enter the market or an established business looking to improve your marketing strategy, competitor analysis with Serpstat can give you the insights you need to succeed. The goal of competitor analysis is to better understand your competitors’ strengths and weaknesses and develop a strategic plan to help you win more customers.

Serpstat offers many features that make competitive analysis with the tool easy. For example, you can perform keyword research, analyze domains, and compare PPC ads. You can also view competitor websites and determine how they rank in the SERP. Serpstat’s database includes 370 million search suggestions and 180 million domains.

Serpstat also offers special services that help you find popular keywords, estimate competitors’ costs, and create a PPC strategy. You can even get a personal demo to try out the software.

Competitor analysis is an ongoing strategic planning process that helps you understand your competitors’ strengths and weaknesses. It also helps you find the best practices you can adopt to gain more customers.

Using Serpstat to perform competitor analysis is a great way to understand your rankings and the potential traffic you can get from search engine optimization. Serpstat also offers several free accounts that give you access to a large amount of data. However, sign up for a paid account to perform more searches and get more information.

Serpstat’s competitor matrix is a handy tool that allows you to compare findings easily across different competitors. To use the tool, enter a competitor’s URL into the Serpstat search bar and click “search.” The search results will display a table of the closest competitors based on their semantics.

Market Intelligence

Whether you are looking for Market intelligence for research, sales, business development, or strategy, Serpstat is a great tool. It provides comprehensive data about companies, individuals, and other organizations. This allows you to make smarter decisions about your marketing and sales strategies.

Serpstat provides comprehensive search analytics data and tools that help you analyze your competitors’ marketing strategies and website performance. For example, you can analyze your competition’s advertising campaigns, including their cost per click and links. It also provides an all-in-one SEO platform that helps you optimize organic traffic. You can use the tools to identify growth opportunities, find trending keywords, and discover the most-viewed content. It also helps you increase user acquisition.

Serpstat’s database contains more than 100 million keywords, 180 million PPC Ads, 98 million queries, and 3 Yandex regional databases. You can also find data on referring domains, search engine rankings, external links, and much more. You can also create your SEO reports using the tools.

You can also connect Serpstat to third-party services such as Facebook, Twitter, and Google Analytics. You can also use the platform’s backlink dashboard to see which pages your competitors are linking to and their total number of indexed pages. You can also use the site audit tool to assess your site’s performance. This includes an analysis of your site’s image size, page optimization, and server response time.

Serpstat’s backlink analytics feature shows you the full links, referring domains, and the most popular pages. You can also analyze your link profile to find toxic or unreliable links. You can use the tool to create SEO reports for your clients.